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Bachelor of Business Administration (BBA)

Course Duration 3 Years
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  • School of Management Studies & Commerce
  • Bachelor of Business Administration (BBA)

About Course

BBA as a generic  program designed for the candidates who are looking for a career in Business Administration. The program will help in increasing the skills and knowledge of the student required by the Industry.

Eligibility & Admission

A student who has passed or is appearing in his higher secondary (+2) examination from a recognized state/central school education board is eligible to seek admission in BBA Program.

 

PROGRAM FEEAMOUNT
Registration Fee (One Time)15,000/-INR
Semester Fee37,500/-INR

Specialization

HRM

BBA in Human Resource Management is a program designed for the candidates who are looking for a career in Human Resource Management. The program will help in enhancing the skills and knowledge of the student required to manage human capital in an organization. She/He will be exposed to people management skills, Industrial Relations & Labor Laws.

Banking, Finance & Insurance

BBA in Banking, Finance & Insurance is a program designed to equip students with in-depth skills in the field of Finance and especially in the field of Banking and Insurance. There is lot of opportunities for professional growth in this field as it provides immense job prospects.

Sales, Advertising and Marketing

BBA in Sales, Advertising and Marketing is a program that deals in imbibing the candidates with the intricacies and phases of Sales, Advertising and Marketing thereby developing interpersonal skills necessary to convince the target audience. This course will also introduce the students to the practical aspects of Sales, Advertising and Marketing and enable them to develop marketing strategies for their organizations.

International Business

BBA in International Business is a program designed to equip the candidates with the skills required for competently managing the international business and to train them in the international business laws. The course will cover the concepts of foreign direct investment, foreign exchange, organizational structures, strategies followed by the firms when they plan to go global.

Learning Outcomes

  • Graduates will demonstrate competency in the business disciplines by the understanding of core and elective subjects

  • An Understanding of Business Functions like Marketing, Sales, Finance, HR & Operations.

  • Will develop Critical and Analytical Thinking Abilities to better the decision making.
  • Graduates will understand effective leadership techniques, including aspects of character and ethical decision making.

  • Graduates will demonstrate an understanding of the importance and relevance of multicultural & diversified issues in business.

Programme USP

  • The curriculum has been designed on contemporary issues with the inputs from industry experts.

  • Practical and skill-based learning for the students to make them industry fit.

  • Industrial Internships as per Career verticals.
  • Sensitize students to work effectively in the team.

  • Enhancing data interpretation skills for better decision making.

Course Curriculum

Semester I

Mercantile Law
Introduction to Accounting
Managerial Economics-I
Principles & Practices of Management
Business Mathematics
Foundation Course in Communication
Fundamentals of Computers & Information Technology
Environment Studies & Disaster Management

Semester II

Human Resource Management
Financial Accounting
Marketing Management
Managerial Economics-II
Fundamentals of Entrepreneurship
Business Communication
Advanced Computers Skills
Human Values & Professional Ethics

Semester III

Business Statistics
Organization Behavior
Financial Analysis of Decision Making
Management Information System
Introduction to Financial Markets
Professional Communication
Indian Economic Problems
Business Etiquettes & Corporate Grooming

Semester IV

Consumer Behavior
Training & Development
Cost Management
Data Analysis & Interpretation
Productions & Operations Management
Verbal Communication
Contemporary Issues in Business Management
Gender Justice & Women Empowerment

Semester V

Business Environment
Management of Financial Services
Operations Research
Services Marketing
Introduction to Investment Analysis & Portfolio Management
Indian Company Analysis & CSR
Seminar on Summer Training Report

Semester VI

Strategic Management
Corporate Law
International Human Resource Management
Retailing & Logistics Management
Managing Digital Business
Business Leadership Skills
Research Project

Electives

HRM

Semester V

Organization Change & Development
Talent & Performance Management

Semester VI

Industrial Relation & Labor Laws
Leadership & Team Dynamics

Banking, Finance & Insurance

Semester V

Banking Theory and Practice
Banking Operations Management

Semester VI

Marketing of Financial Products
Insurance Management

Sales, Advertising and Marketing

Semester V

Consumer Behavior
Services Marketing

Semester VI

Brand Management
E- Commerce

International Business

Semester V

Foreign Trade Policy & Management
International Business

Semester VI

International Management
International Marketing

Admission 2021

Our Programs

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