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BBA - Strategic Finance

Integrated with US CMA (Certified Management Accountant)

BBA Integrated with US CMA (Certified Management Accountant) certification is a global benchmark for management accountants and financial professionals. The curriculum students cover in Semesters 1, 2 and 3 to appear for the two-part CMA exams in Semester 4. So, this is an opportunity for you to clear the CMA exams even before graduation - the CMA qualification will set you apart from others who have a university degree alone, and is recognized by top MNCs in India and across the world. CMA is offered by the IMA (Institute of Management Accountants), US, and is a globally recognized, advanced-level credential appropriate for accountants and financial professionals in the business, primarily because CMAs can explain the “why” behind numbers, not just the “what”. Achieving a CMA certification demonstrates your professional expertise in financial planning, analysis, control, decision support, and professional ethics – skills that are in demand by organizations around the world. The course gives you an aptitude to generate meaningful insights out of raw data. This further gives you greater credibility, higher earning potential and ultimately a seat at the leadership table.

The CMA exams comprise the following two exam parts:

  • Part 1 – Financial Planning, Performance, and Analytics
  • Part 2 – Strategic Financial Management

This professional qualification furthers a university degree, and given the fact that university education covers a vast majority of the content, the professional exam only focuses on the skill-gaps which are needed for the profession. Therefore, US professional qualifications like CMA “complement” university education and have lesser number of exams.

You may fast track your career by being part of the world's best organization that engaging USCMA Certification professionals.

Some indicating companies in India who engages USCMA are as below

  • EY
  • KMPG
  • Deloitte
  • PwC
  • Johnson & Johnson
  • Caterpillar
  • VMware
  • Flextronics
  • Capgemini
  • The World Bank
  • TATA Power
  • Maersk
  • Red Hat
  • Diageo India Private Limited
  • Ford
  • Alexion
  • DuPont
  • Max Life Insurance
  • Fidelity National Information Services, Inc.
  • EXL Service
  • Citrin Cooperman
  • TE Connectivity

Eligibility and admission

All those candidates who have passed the 10+2 or its equivalent examination in any stream.

OR

Those candidates who have passed their Matriculation examination AND have also passed three year Diploma in any Trade from Punjab State Board of Technical Education & Industrial Training, Chandigarh or such Examination from any other recognized State Board of Technical Education, or Sant Longowal Institute of Engineering & Technology, Longowal.

Curriculum highlights

  • Human Resource Management
  • Principles Of Management
  • Financial Accounting
  • Quantitative Methods
  • Computer Applications
  • Effective Communication
  • Managerial Economics
  • Business Law
  • Principles of Management
  • Management Accounting
  • Business Law
  • Management Accounting
  • Business Environment Family Business Management Project Work
  • Quantitative Methods In Business
  • Managerial Economics
  • Financial Management
  • Effective Communication
  • Human Resource Management
  • Operations Management
  • Marketing Management
  • Direct Taxes
  • Indirect Taxes
  • Research Methodology in Management
  • Environment Management
  • International Marketing
  • Export/Import Management
  • Public Relations Management
  • Project Management
  • Management of Services
  • Management of Services Retail Management Rural Marketing
  • Supply Chain/Logistics Management Management of Co-Operatives & NGO
  • Business Decision Making
  • Business Strategy for Entrepreneurship
  • Market Research
  • Financial Management
  • Management of Small Scale Industries
  • Global Business Management
  • Brand Management
  • Management Control and Evaluation of Indian Management Practices
  • Productive Quality Management

The study methodology involves a combination of theoretical and practical training through case studies, projects, presentations, industrial visits, and interaction with experts from the industry. BBA develops a student's managerial skills by giving him/her broader perspective through knowledge of all functions, enhancing the decision-making capability and sharpening communication skills. Students have an edge over other graduates and get direct entry into the corporate world.

Employment areas comprise banks, business consultancies, business houses, educational institutes, export companies, financial organisations, industrial houses, multinational companies and marketing organisations. Typical job profiles are business administration professors, finance managers, human resource managers, information systems managers, production managers, management accountants, business consultants, marketing managers, business administration researchers and research and development managers.