Pharmaceutical Management amalgamates the study of pharmaceutical sciences with the study of marketing and management. This specialization is ideal for those interested in learning the management and business side of pharmaceutical and healthcare industry in India. An MBA in Pharmaceutical Management will help students mature into trained professionals with required skills in planning and operating management techniques; determining and solving management problems; and acquiring consultancy skills, with a view to prepare themselves to manage pharmaceutical industrial units and its allied sectors.
The two year programme provides students with the skills to market goods and services on the Internet. Students get to explore the ways in which digital marketing has changed business practices.
Students usually work as interactive or direct advertising managers, marketing manager, supply chain manager, digital business marketer, B28 marketing directors, consultants or as owners of their own businesses.