BBA Event Management is all about using management skills to plan, develop, organize and market events. There are various types of events that students will be trained to deal with, such as- sports events, corporate events, conferences, exhibitions, fairs, concerts, family functions etc. This BBA program trains students to plan and organize such events.
The study methodology involves a combination of theoretical and practical training through case studies, projects, presentations, industrial visits, and interaction with experts from the industry. BBA develops a student's managerial skills by giving him/her broader perspective through knowledge of all functions, enhancing the decision-making capability and sharpening communication skills. Students have an edge over other graduates and get direct entry into the corporate world.
Employment areas comprise banks, business consultancies, business houses, educational institutes, export companies, financial organisations, industrial houses, multinational companies and marketing organisations. Typical job profiles are business administration professors, finance managers, human resource managers, information systems managers, production managers, management accountants, business consultants, marketing managers, business administration researchers and research and development managers.